Our New Creative Branding Packages

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When I started Auden & Company, a year and a half ago, I offered only a la carte services. I wanted to distinguish what I loved to do from what I liked to do! Through some trial and error, I found that I love the big picture of it all! With this lovely insight, I decided to offer creative packages that were rooted in branding!

In order to truly design a brand that exudes passion for what my client is trying to achieve, we as a team have to dive deep into what makes their brand unique! Digging deep will ultimately result in a one of a kind brand experience, which Auden & Company specializes in! 

Before we dive into our new creative packages, I want to define a few words for you! 

BRANDING: is defined as the process of synthesizing everything that makes you and your business special & forms that into a brand!
— Auden & Company
A BRAND: is defined as a culmination of feelings that people feel when they interact with your business. The tangible (tangible) and the intangible elements of your brand that causes people to feel a certain way. The goal is to strategically design a brand that conveys the right feelings to the right people.
— Auden & Company

Brand Essence

The Brand Essence Package builds the perfect foundation for your brand to stand on. After gaining clarity on your brand’s unique attributes and goals, we’ll develop a logo and website to perfectly embody your brand aesthetic. We’ll weave your online presence with printed material to reach your full potential audience.

Visual Brand Elements:

  • Logo Design

  • Website Design

  • Collateral Material


Brand Radiance 

The Brand Radiance Package brings an additional sense of authenticity to your brand image with custom photography. Whether it be a product itself or a reflection of your brand story, this sense of personal connection will build on the foundational elements to make a shining representation of your brand to your audience.

Visual Brand Elements:

  • Logo Design

  • Website Design

  • Collateral Material

  • Branded Photography


Brand Brilliance 

The Brand Brilliance Package beautifully polishes your brand features by raising the overall design to the next level. Following the focus and tone that you’ve set, your brand will come to life. From the virtual and visual design concepts, to the physical marketing, your fully-realized aesthetic will actively engage your customers.

Visual Brand Elements:

  • Logo Design

  • Website Design

  • Collateral Material

  • Branded Photography

  • Package Design


Social Flair 

The Social Flair option transcends initial brand aesthetic with ongoing content design. Taking all consumer interactions into consideration, we’ll plan out the best techniques to captivate and grow your brand audience. Whichever way you want your brand to communicate, we’ll make sure everyone sees your custom flair!

Potential Social Marketing Elements:

  • Monthly Editorial Calendar

  • A Set of Monthly Graphics

  • Monthly Photography

  • Monthly Growth Tactics

  • Email Newsletter Curation

  • Caption/Content Guide

  • Hashtag Guide


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Consulting

We want your brand experience to be unique to you. Your brand identity sets the standard of expectation for your business. In determining brand identity, it’s essential to analyze what your business has to offer and how it differs from others. It also requires an in-depth understanding of your target audience and how to market to them. This process, along with client homework and one-on-one meetings, produces a brand blueprint you’ll be able to reference as your business develops. With 75% design and 25% consultation, brand clarity allows us to design elements that accurately represent your narrative. 


question of the session

What package would you recommend to a friend? Comment Below

 
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